Before you hire a web designer, social media manager, or copywriter… try this first.
A simple AI starter kit for women with a product idea who feel stuck, overwhelmed, or unsure what to do next.
It walks you through the questions you need to answer before you spend money hiring help — so you can get clear on your idea, your customer, your website, your content, and your launch.
Get the $27 Starter Kit →
You'll use it with Claude, a free AI tool. No tech experience needed.
before you hire.
Get clear on your brand, website copy, product pages, emails, content, and launch plan before you pay someone to figure it out for you.
The old way
You have an idea. Then you start thinking you need to hire everyone before you can even begin.
- A web designer before you know what the site needs to say
- A copywriter before you know how to explain the product
- A social media manager before you know what to post
- A marketing person before you understand your customer
- Someone "techy" because you don't know where to start
The easier way
Claude can act like the clear-thinking helper you thought you had to hire.
- It can help you figure out what your business actually is
- It can help you understand who you are selling to
- It can help you write your first website copy
- It can help you create product page copy that answers buyer questions
- It can help you plan your first month of content and emails
- It can help you map out a simple launch plan
The old way told you to hire first. The easier way starts with AI.
Most women show up with an outdated idea of what it takes to start an online business. They think they need a designer, a copywriter, a marketing person, a social media manager, and someone techy before they can even begin.
You don't. AI can help you think through your idea, write your first drafts, shape your website, plan your content, and understand what you actually need — before you spend money hiring help.
You may not need to hire someone yet.
Most women don't need a whole team at the beginning. They need to understand their idea better first.
That's what this starter kit helps you do. It gives you a simple way to think through your product, your customer, your website, your content, and your launch before you start paying other people to make decisions for you.
Don't hire from confusion. Hire from clarity.
This is not about replacing experts forever. It is about getting clear first — so if you do hire help later, you know what you need, what to ask for, and what actually matters.
"I've built product businesses the traditional way — across fashion, retail, food, websites, pop-ups, and online selling. I've hired the web people, the social people, and the copywriters. Some of it was worth it. A lot of it I could have done first, with a little clarity.
Now I use AI inside my own businesses to get the first drafts done before I spend money on help. This starter kit is the shortcut I wish I had on day one."
What you'll get
Inside the workbook, you'll get 12 copy-and-paste questions that walk you through the first pieces of a product business — in plain English.
These questions are called prompts. You'll paste them into Claude, and Claude will guide you through your first business drafts.
Figure out what you sell, who it's for, and why it matters.
Get specific about the person who is most likely to buy.
Turn your idea into something clear enough to explain.
Create the first draft of what your website needs to say.
Answer the questions someone has before buying.
Write an About page that sounds like a real person.
Clear up the questions that make people hesitate.
Know what your website needs — and what can wait.
Create a month of post, story, reel, and email ideas.
Write a simple email that sounds warm and clear.
Plan two calm weeks of simple launch tasks.
Clean up AI copy so it feels human and specific.
This is for you if…
- You have a product idea but don't know what to do first
- You keep thinking you need to hire help before you can start
- You don't know what your website should say
- You feel overwhelmed by content, emails, and launching
- You are curious about AI but don't know how to use it for your business
- You want useful first drafts instead of a huge course
This is not for you if…
- You want someone else to build the whole business for you
- You are looking for advanced AI automations
- You want a long video course
- You don't want to answer questions about your product
- You want a finished brand without doing any thinking
How it works
- Buy the starter kit.
- Download the workbook PDF after checkout.
- Open Claude.
- Copy the first question and paste it in.
- Answer what Claude asks you.
- Save your answers in a document called "My Business Draft."
- Move through the steps one at a time.
You don't need to be techy. You don't need perfect answers. You just need a clearer place to start.
By the end, you'll have the first draft of your business.
Your brand, customer, offer, website copy, product page, content plan, weekly email, and launch plan — all created from your own answers.
Get the $27 Starter Kit →Why this comes before hiring
Hiring can be helpful. But hiring too early can get expensive fast, especially when you are still figuring out what your business is, what you want to say, and what you actually need.
This starter kit helps you get your thoughts out of your head and into a working draft — so you can move forward with more confidence.
Want the full step-by-step playbook?
Before You Hire gives you the first drafts. The full Start Simple with AI Playbook will show you what to actually do with them — week by week, page by page.
- Set up Shopify
- Organize your website pages
- Create your About, FAQ, and policy pages
- Plan a simple launch
- Create a month of content
- Write weekly emails
- Use Claude as your business assistant
Ready to get clear before you hire?
Get the 12-step starter kit and start building the first useful draft of your product business today.
Get the $27 Starter Kit →PDF download · plain-English steps · introductory price